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MultiPowerPlex

"Refusing to hobnob with the bands of merrymakers, we lock ourselves at home, catch up on the latest blockbuster on the DVD and hope to goodness we are not disturbed. " - BRIEF CASE: Holi Nostalgia (TOI 16-03-2006)

Well! That's what I too did on this Holi - finally found courage to sneak out of home in the evening to watch Taxi No 9211. Nice movie; a fresh theme and noticeable performances. I finally confess that I had misjudged John Abraham - he's not just-another-model-trying-to-become-a-hero; he's pretty good at acting too ........

Change of thought
...... Two movies back to back - Bluffmaster and Taxi No 9211 have showcased Mumbai City. In fact the titles at the end of Taxi No 9211 start with the proclaimation - 'Shot Entirely In the City of Mumbai'. To that effect Indiafm's review about Taxi No 9211 was exact - and for those who do not know, the bulk of the movie is actually shot in the suburban belt of the city (to be exact its the Powai-Andheri belt; with exception to one sequence at Bandra Reclamation).

Both movies have done a good job in capturing the best areas in Mumbai (to shoot in) and Taxi No 9211 even captures a good part of Mumbai's life. These movies indicate a steep bent of filmmakers towards the growing power of Multiplexes. Greater Mumbai and (Greater) Delhi are probably two cities that contribute towards 85% of the Multiplexes in the country. While Rang De Basanti captured Delhi; Bluffmaster and Taxi No 9211 captured Mumbai.

In spite of little identification given to smaller cities in these movies (as against movies like Bunty-Aur-Babli shot dominantly in C class cities) - they did good business. The reason why business was good - apart from the strong storylines and themes - was that Multiplexes have become major sources of revenue for producers and even if movies are able to pull crowd in Multiplexes of just one of the two Mega-Metros, the movie does great business (at least in value if not in volume). The trend for movies like Iqbal and RahulBose type movies which are liked primarily by Mutiplex audiences is also catching up. This is good for producers and the industry as a whole and should as yet not be troublesome for small city audience also until they have their own share of movies to rejoice (Ex Bunty Aur Babli).

In conclusion - Mutiplexes can now be called MultiPowerPlexes !!

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